How to Capture Post Warranty Customers Automatically

Every executive in dealership operations knows the story: when warranties expire, customers often disappear. General Managers, Service Managers, and Service Directors see firsthand how this erodes retention, fixed‑ops absorption, and long-term profit.

Warranty Income Recovery Calculator

The Strategic Gap: Post‑Warranty Attrition

The average store loses between 35% and 50% of customers when warranty coverage ends. That’s hundreds of relationships slipping away, translating to untapped revenue—and a challenge for every management team invested in growing fixed operations.

The Solution: Lost Soul Automation

NaturalLead’s “Lost Soul” automation platform solves this problem at scale. It automatically identifies post‑warranty customers, delivers personalized offers, and does it continuously—no manual outreach, no data pulls, no extra staff. The process is seamless and ensures former customers are routinely invited back to your service drive.

Proven Revenue Recovery

Dealerships using Lost Soul automation across America have seen up to 40% recovery in post‑warranty customers. Here’s what that means for management teams:

• $1.5–$2 million in additional annual service revenue per average franchise store

• A 10–15% uplift in fixed‑ops absorption

• Higher average RO as returning customers address overdue maintenance

For GMs and Service Managers seeking ways to protect and grow profits, this is a proven, high‑ROI solution that delivers tangible revenue and retention gains without complicating operations.

Simple Integration. Big Impact.

Lost Soul automation integrates with DMS and CRM systems with minimal setup. It requires no extra headcount or workflow changes—it simply works in the background, helping your team focus on providing a great customer experience instead of chasing down lost business.

The Bottom Line

Your best customers are already in your database. Lost Soul automation ensures they return, building lasting loyalty and real profit growth for General Managers, Service Managers, and Service Directors alike.

Learn more at https://www.naturallead.com/autoservice